Proudly Committed, RIU’s definitive step towards sustainability

RIU has presented its new Proudly Committed sustainability strategy.  This change comes after a deep internal reflection on the future of the hotel industry and its impact on the community, the environment and employees. As a result of this process, RIU decided to transform the company and place sustainability at the centre of all the organisation’s decisions to ensure that the impact of the company’s activity on both the local community and the surrounding ecosystems is always as positive as possible.