ITB Berlin 2024 opens with excellent bookings – Global B2B platform under the heading #ITBTOGETHER

ITB Berlin 2024 opens with excellent bookings – Global B2B platform under the heading #ITBTOGETHER

ITB Berlin, which is taking place from 5 to 7 March 2024 on the Berliner Exhibition Grounds, reports excellent bookings for a total of 150,000 square metres, equivalent to over 90 per cent of the display area. At 87 per cent, international participation in the World’s Leading Travel Trade Show is at a record high. The ITB Buyers Circle with 1,300 senior buyers serves as an industry barometer and underlines the global importance of ITB Berlin.