Could the new Argentine government be the trigger for much needed digital innovation

Could the new Argentine government be the trigger for much needed digital innovation

Following the investiture of Javier Milei as the new President of Argentina, Spanish-speaking tours & activities seller Civitatis responds.

Despite being one of the largest economies in the Latin America region and even a top 20 economy by size globally, the penetration of digital innovation in Argentina has been relatively shallow by comparison. This is reflected in an under-developed online travel technology marketplace and infrastructure – be that B2C or B2B – with few exceptions beyond the very successful Despegar.

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